We replaced HCL Exteriors' one-page Wix site with a website built around local search, real project work, and easy inspection requests. Since launch, it's received six clear homeowner project inquiries, including two from visitors who reported finding HCL through Google Search.
HCL Exteriors had real work and satisfied customers, but its one-page Wix website showed only a few photos and basic contact information. There was little to help homeowners find a specific service, judge the work, or request an inspection.
With everything squeezed onto one page, the website had almost no useful information about the services people search for around Duluth.
Visitors had little to go on when deciding whether HCL was the right contractor for their home.
The old website relied on a phone number, with no form for homeowners who wanted to describe a project or ask for an estimate.
We built dedicated service pages, gave HCL's projects and reviews a proper place on the site, and added easy-to-find forms so homeowners can request an inspection online.
We built individual pages for roofing, siding, and free exterior inspections, with answers to common homeowner questions and clear coverage of Duluth, the North Shore, and nearby areas. The rebuild also added page metadata, structured data, and descriptive image text.
We replaced a handful of photos with a larger roofing, siding, and deck gallery. Homeowners can also see real customer reviews, licensing information, and HCL's five-year workmanship warranty while exploring services.
We added short forms on the homepage and service pages so homeowners can request a free inspection without calling. Six clear project inquiries have come through the new site, covering roofing, siding, gutters, decks, and other exterior work.
The new website gives homeowners a clearer way to explore roofing and siding work, learn about common problems, see HCL's completed projects, and request a free inspection.
Dedicated roofing, siding, and inspection pages explain common problems and options, backed by local service areas and practical FAQs.
A much larger project gallery, real Google reviews, licensing details, and the workmanship warranty show homeowners what HCL can do.
Short forms on the homepage and main service pages have helped six homeowners reach out about real projects. Two said they found HCL through Google Search.
Hear directly from the business owners behind the websites we build.
Coty is great to work with. Very detailed. He really knows his stuff. I would recommend him to anyone! Thanks Coty!
Keat Digital just wrapped up our new website and we were thoroughly impressed with not only the result but the entire process start to finish. The responsiveness and expertise was top knotch. We will be repeat customers and highly recommend their services to anyone in the market.
I’ve worked with Coty on the development of 2 different websites now. Both for very different industries/businesses. Each time he exceeded all expectations. He listens carefully to what you want/need and offers his professional advice based on analytics and SEO. All in a timely manner. Couldn’t recommend him enough and will definitely be reaching out for future projects.
We’ll identify the three issues most likely to be limiting your local visibility, calls, and quote requests. You’ll also see how nearby competitors are handling those same opportunities.
You’ll get a clear and prioritized review tailored to your business. No automated score or confusing technical report.
We’ll send your personalized review within 48 hours.
