We redesigned Bison Exteriors' website to make their services clearer, strengthen their local presence, and create a smoother path from first visit to phone call or estimate request.
Bison Exteriors had the experience and quality of work, but the website needed a stronger structure for local visibility, homeowner trust, and estimate requests.
Services and service areas were not clearly structured, limiting local search visibility.
Key proof was not visible early enough, or at critical points in the customer journey.
The next step was not clear or consistent, which limited calls and estimate requests.
The redesign addressed the biggest gaps in the old site by improving service structure, proof, and the path to an estimate.
Services and service areas were organized so homeowners can quickly understand what Bison offers, where they work, and which page fits their project.
Reviews, project examples, certifications, process details, and other credibility markers were placed near key decision points so homeowners have more reasons to trust Bison before reaching out.
Clear calls-to-action make it easier for interested homeowners to call, request an estimate, or take the next step without searching through the site.
The final homepage is designed to help the right visitors find Bison, understand their services, trust their work, and take action.
The site clearly connects Bison’s services with the areas they serve, helping support stronger local search visibility.
Reviews, project work, and credibility details help homeowners feel more comfortable before they call or request an estimate.
Strong calls-to-action make the next step easy without forcing visitors to search for a phone number or form.
Hear directly from the business owners behind the websites we build.
Coty is great to work with. Very detailed. He really knows his stuff. I would recommend him to anyone! Thanks Coty!
Keat Digital just wrapped up our new website and we were thoroughly impressed with not only the result but the entire process start to finish. The responsiveness and expertise was top knotch. We will be repeat customers and highly recommend their services to anyone in the market.
I’ve worked with Coty on the development of 2 different websites now. Both for very different industries/businesses. Each time he exceeded all expectations. He listens carefully to what you want/need and offers his professional advice based on analytics and SEO. All in a timely manner. Couldn’t recommend him enough and will definitely be reaching out for future projects.
We’ll identify the three issues most likely to be limiting your local visibility, calls, and quote requests. You’ll also see how nearby competitors are handling those same opportunities.
You’ll get a clear and prioritized review tailored to your business. No automated score or confusing technical report.
We’ll send your personalized review within 48 hours.
